HANDMADE RISO ZINE

HANDMADE RISO ZINEHANDMADE RISO ZINEHANDMADE RISO ZINE

SUPER-USERS

INSIGHTS EXECS

Researchers, strategic planners and data analysts.

FORESIGHT PROS

INSIGHTS EXECS

Futurists and foresight professionals.

CURIOUS CATS

INSIGHTS EXECS

CURIOUS CATS

Anyone keen to be more curious and insightful.

INSIGHT INSPIRATION

Stimuli to reframe insights and think differently about insights.

INSIGHTS EDUCATION

INSIGHT INSPIRATION

Frameworks, concepts, and best practices for insights discovery.

FUTURIZING INSIGHTS

INSIGHT INSPIRATION

FUTURIZING INSIGHTS

Methods to ensure insights are future-relevant.

BOOSTING CURIOSITY

INSIGHT INSPIRATION

FUTURIZING INSIGHTS

Tools to unlock, amplify and apply strategic curiosity.

...I thought this chart was a great reminder of the different types of insights, and different skills needed to refine insights...I love the metaphor of data as gold ore which goes through a multi-step process or increasing value creation to get to a masterpiece of an insight statement.

Senior insights executive, F500 Company

...one of the smartest, simplest descriptions of the elements of insight...a great reference for market researchers.

CEO, global market research company

...I'm going to use this framework to explain the different ways people explore, discover, and invent... I can use this framework to profile people and curate workshop participants.

Senior innovation executive, F500 company

...A really clever way to show the difference between data and insight, and the related processes of synthesis-analysis and insight-foresight.

Senior strategic planner, global advertising agency

SAVOR IT. PLAY WITH IT. STUDY IT. SHARE IT. FILE IT. DISPLAY IT. CARRY IT. WORKSHOP IT.

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